Wired Broadcast Announcer (Advertising)
ゆうせんほうそういん
Industry & Occupation
Classification
- Major : Service Occupations
- Middle : Other Service Occupations
- Minor : Advertising Promoters
Summary
A profession that plans, produces, and delivers voice advertisements through wired broadcast networks to support clients' promotional activities.
Description
Wired broadcast announcers (advertising) use wired broadcast systems in local areas or facilities to produce and deliver voice advertisements related to clients' products and services. Specifically, they handle tasks such as creating and editing ad scripts, setting up broadcasting equipment, managing time schedules, monitoring broadcast progress, coordinating with clients, and measuring effectiveness. They are required to accurately grasp customer needs and deliver effective messages within limited broadcast time, demanding planning skills and precise operations.
Future Outlook
Although demand is limited due to the rise of digital media, it is expected that a certain level of needs will continue as a community-based advertising method.
Personality Traits
Able to respond flexibly / Excellent communication skills / Has initiative / Polite and accurate
Work Style
Contract work / Full-time / Office work / On-site work / Part-time
Career Path
Wired Broadcast Announcer (Newcomer) → Wired Broadcast Announcer (Leader) → Advertising Planner → Marketing Staff → Sales Manager
Required Skills
Audio editing / Basic operation of broadcasting equipment / Negotiation skills / Schedule management
Recommended Skills
Basic PC operation / Basic marketing knowledge / Digital advertising knowledge / Presentation skills
Aptitudes (Strengths Preferred)
| Item | Description |
|---|---|
| Attention to Detail & Accuracy | Because mistakes in broadcast content and time management are not allowed. |
| Communication Skills | High communication skills are needed for customer service and internal coordination. |
Aptitudes (Weaknesses Acceptable)
| Item | Description |
|---|---|
| Analytical & Logical Thinking | Advanced logical analysis is hardly required. |
| Numerical & Quantitative Analysis | Complex numerical analysis is minimal. |
Related Jobs
- Advertising Planner
- Advertising Sales
- Marketing Assistant
- Promotion Staff