Supermarket Product Development Staff
スーパーしょうひんかいはつぶいん
Industry & Occupation
Classification
Summary
Job responsible for planning, developing, and launching original products and private brand products in the planning department of supermarkets.
Description
Supermarket product development staff investigate consumer preferences and market trends, plan and develop original products (PB products), evaluate prototypes, negotiate with manufacturing contractors, manage pricing and costs, design packages, and develop promotion plans. They collaborate with internal buyers, sales departments, external food manufacturers, and packaging companies to advance projects and aim to maximize sales and profits.
Future Outlook
With diversifying consumer needs and increasing health consciousness, demand for private brand product development is on the rise. The value of personnel with data analysis and digital marketing expertise will further increase.
Personality Traits
Able to respond flexibly / Curious or inquisitive / Good at logical thinking / Patient / Team-oriented
Work Style
Business Trips / Flexitime / Office Work / Remote Work Available / Team Projects
Career Path
Product Development Assistant → Product Planning Staff → Senior Product Development Staff → Product Development Manager → Product Strategy Director
Required Skills
Cost Management / Data Analysis / Document Preparation / Market Research / Supplier Negotiation
Recommended Skills
Excel (Advanced) / Food Hygiene Knowledge / Packaging Design / Presentation Skills
Aptitudes (Strengths Preferred)
| Item | Description |
|---|---|
| Communication Skills | High communication skills are required for negotiations and coordination with related parties. |
| Creativity & Ideation | Coming up with ideas for new products that meet consumer needs is essential. |
| Planning & Organization | Project management and schedule adjustments are required. |
Aptitudes (Weaknesses Acceptable)
| Item | Description |
|---|---|
| Physical Stamina & Endurance | Mainly desk work with low physical demands. |
Related Qualifications
- Food Hygiene Manager
- Food Labeling Certification
- Marketing and Business Practice Certification
Aliases
- PB Development Staff
- Product Development Staff
- Supermarket Product Planning Staff
Related Jobs
- Buyer
- Marketing Staff
- Product Planning Staff
- Quality Control Staff