Sales Promotion Planning Clerk
はんばいそくしんきかくじむいん
Industry & Occupation
Classification
Summary
Sales promotion planning clerks handle administrative tasks from planning and launching sales promotion campaigns for products and services to operations and effectiveness measurement. They support sales promotion initiatives through document creation, data analysis, and coordination with related parties.
Description
Sales promotion planning clerks manage schedules, budgets, document creation, and data aggregation for effectiveness measurement of campaigns and promotion initiatives based on the company's sales strategy. They collaborate with internal sales departments, external advertising agencies, printing companies, etc., handle ordering procedures for presentation materials and promotional items, arrange promotion tools, and support the administrative aspects to ensure smooth implementation of initiatives. In recent years, they are also required to assist in digital promotions using SNS, web ads, and MA tools, making data analysis skills and PC proficiency important.
Future Outlook
With companies shifting to digital, demand for sales promotion planning using web and SNS is increasing. Data-driven marketing and digital advertising operation skills will continue to determine market value, requiring enhancement of expertise.
Personality Traits
Cooperative / Curious or inquisitive / Good at logical thinking / Patient
Work Style
Flex Time / Office Work / Project-based / Remote / Team Projects
Career Path
Sales Promotion Clerk (Junior) → Sales Promotion Planning Staff → Marketing Staff → Marketing Planning Manager → Sales Promotion Director
Required Skills
Budget Management / CRM/MA Tools (Basic Operation) / Data Analysis / Office Software
Recommended Skills
Design Software (Adobe) / Digital Advertising Platform Operations / English Document Reading / Presentation Skills / SNS Operations
Aptitudes (Strengths Preferred)
| Item | Description |
|---|---|
| Attention to Detail & Accuracy | Because mistakes in budget management or document creation affect results. |
| Communication Skills | To coordinate with internal and external stakeholders and communicate information smoothly. |
| Creativity & Ideation | To generate attractive sales promotion ideas. |
| Planning & Organization | Because schedule management up to campaign implementation is important. |
Aptitudes (Weaknesses Acceptable)
| Item | Description |
|---|---|
| Physical Stamina & Endurance | Mainly desk work, so little physical stamina is required. |
Related Qualifications
- Japanese Chamber of Commerce PC Certification (Document Creation)
- MOS (Excel)
- Marketing and Business Operations Certification
Aliases
- Promotion Planning Clerk
- Sales Promotion Planning Clerk
Related Jobs
- Advertising Sales
- Marketing Staff
- Promotion Planner
- Sales Clerk
- Sales Promotion Planner