Sales Planning Staff (Primarily Planning)
えいぎょうきかくがかり
Industry & Occupation
Classification
Summary
A profession that analyzes market and customer data to plan and execute sales strategies and promotion plans.
Description
Sales planning staff formulate strategies and promotional measures for sales expansion based on research and analysis of customer trends and market environment. They manage KPIs and budgets, and collaborate with related departments such as sales and marketing departments to advance projects. They manage progress and measure effectiveness of plans, and improve measures through the PDCA cycle. They support efficient sales activities through a data-driven approach and contribute to achieving management goals.
Future Outlook
With the progress of digital transformation, demand for data-driven sales planning is increasing. Utilization of AI and BI tools is advancing, with a trend toward requiring advanced analysis skills.
Personality Traits
Can respond flexibly / Has curiosity and inquiring mind / Has logical thinking / Has strong sense of responsibility / Values communication
Work Style
Career Path
Sales Planning Representative → Marketing Manager → Product Manager → Head of Sales Department → Corporate Planning
Required Skills
Data Analysis (BI Tools) / KPI Management / Office Software (Planning Document Creation) / Presentation Skills
Recommended Skills
BI Tools / Basic SQL / English Document Reading / Project Management
Aptitudes (Strengths Preferred)
| Item | Description |
|---|---|
| Analytical & Logical Thinking | Because it requires analyzing market data and customer trends for logical strategy planning. |
| Communication Skills | Because there are many internal/external adjustments and proposal presentations, requiring high interpersonal skills. |
| Numerical & Quantitative Analysis | Because numerical analysis in sales forecasting and budget management is important. |
| Planning & Organization | Because it handles from planning and formulation to implementation planning and progress management. |
Aptitudes (Weaknesses Acceptable)
| Item | Description |
|---|---|
| Physical Stamina & Endurance | Primarily because it is office work. |
Related Qualifications
- Business Law Certification Level 3
- Japan Chamber of Commerce Bookkeeping Exam Level 2
- Sales Specialist
Aliases
- Sales Planning Representative
- Sales Strategy Representative
- セールスプランナー
Related Jobs
- Marketing Representative
- Product Planning Representative
- Sales Position
- Sales Promotion Representative