Package Designer
ぱっけーじでざいなー
Industry & Occupation
Classification
- Major : Professional Occupations in Legal, Business, Cultural and Artistic Fields
- Middle : Designers
- Minor : Graphic Designers
Summary
A profession that designs product containers and packaging, balancing visual appeal to stimulate purchasing desire with functionality.
Description
Package Designers plan and design packaging that maximizes product appeal through visual design while incorporating protective and transportation functions. They select color schemes, typography, and graphics in line with brand concepts and marketing strategies, collaborate with printers and material manufacturers to create prototypes, and consider legal regulations, environmental impact, manufacturing costs, and processes. In recent years, there is a demand for new expression techniques using sustainable materials and digital technologies.
Future Outlook
With the expansion of e-commerce and the spread of sustainable materials, demand for package designs that balance functionality and environmental considerations will continue to increase. The use of digital technologies and 3D printing will evolve expression methods, making product differentiation increasingly important.
Personality Traits
Creative / Curious and inquisitive / Excellent communication skills / Meticulous / Sharp-eyed observer
Work Style
Advertising Agency / Design Studio / Freelance / In-house Designer / Remote
Career Path
Assistant Designer → Package Designer → Senior Package Designer → Art Director → Creative Director
Required Skills
3D Modeling / Adobe Illustrator / Packaging Design / Photoshop / Printing Process Knowledge / Prototyping
Recommended Skills
3D Printer Operation / CAD Software / English Document Reading / Marketing Knowledge / Project Management
Aptitudes (Strengths Preferred)
| Item | Description |
|---|---|
| Attention to Detail & Accuracy | Because errors in printing or dimensions directly affect quality. |
| Creativity & Ideation | Because unique ideas and visual appeal are required. |
Aptitudes (Weaknesses Acceptable)
| Item | Description |
|---|---|
| Physical Stamina & Endurance | Mainly desk work with low physical demands. |
Related Qualifications
- CAD Utilization Technician Exam
- Color Proficiency Test
- DTP Proficiency Test
- Packaging Technology Proficiency Test
Aliases
- Packaging Designer
Related Jobs
- Graphic Designer
- Illustrator
- Product Designer