Online Shop Manager
ネットショップてんちょう
Industry & Occupation
Classification
- Major : Clerical Occupations
- Middle : Telephone and Internet Customer Service Occupations
- Minor : Internet Customer Service Clerks
Summary
A job that handles the overall operation of an online shop, including product planning, sales promotion, customer service, inventory management, etc.
Description
The online shop manager handles a wide range of tasks on EC platforms, including product registration, inventory management, order processing, access analysis, customer service, and promotional planning and execution. Analyzes market and competitor trends to optimize pricing and campaign content. Coordinates with external logistics companies, system vendors, and designers to improve site operational efficiency and customer satisfaction. Enhances customer acquisition using SEO, SNS, and ad operations, and is required to continuously improve through the PDCA cycle.
Future Outlook
The EC market continues to expand, maintaining high demand. With the growth of AI product recommendations, automation tools, and SNS commerce, there will be an even greater need for diverse data analysis and marketing skills.
Personality Traits
Analytical mindset / Attentive to details / Excellent communication skills / Flexible and adaptable / Proactive
Work Style
Discretionary Labor System / Flexitime / In-House Operation / Outsourced Operation / Remote / Side Jobs Allowed
Career Path
EC Staff → EC Operations Staff → Online Shop Manager → EC Director → EC Manager → EC Manager (CMO)
Required Skills
Access Analysis / Ad Operations / EC Platform Operation / Order and Inventory Management / Product Registration
Recommended Skills
CRM System Operation / Content Marketing / Data Analysis (BI Tools) / Email Marketing / HTML/CSS/JavaScript
Aptitudes (Strengths Preferred)
| Item | Description |
|---|---|
| Adaptability | Because quick responses to market trends and system updates are required. |
| Attention to Detail & Accuracy | Because accurate management of product information and inventory quantities is required. |
| Communication Skills | Because high communication skills are required for customer service and coordination with business partners. |
| Initiative & Leadership | Because initiative is needed for improvement proposals and project promotion to increase sales. |
| Learning Agility & Knowledge Acquisition | Continuous learning is necessary due to the rapid changes in EC platforms and marketing techniques. |
| Planning & Organization | Because planning sales promotion schedules and inventory orders is important. |
Aptitudes (Weaknesses Acceptable)
| Item | Description |
|---|---|
| Physical Stamina & Endurance | Because it is mainly desk work. |
Related Qualifications
- Marketing Business Proficiency Test
- Net Shop Practitioner
- Web Analyst
Aliases
- EC Manager
- Online Shop Manager
Related Jobs
- Customer Support
- EC Consultant
- Product Buyer
- Web Marketer