Online Commerce Planning and Development Clerk
ねっとつうはんきかくかいはつじむいん
Industry & Occupation
Classification
Summary
Handles planning of online shops from promotion to operational support, contributing to sales expansion as a planning clerical position.
Description
Online commerce planning and development clerks aim to expand sales on EC sites by handling a wide range of tasks from planning to operational support, including product selection, pricing, promotion planning, campaign planning, access analysis, and customer correspondence. They propose effective measures through competitor analysis and market research, collaborating with product, logistics, and IT departments to advance projects. They also manage KPIs, create reports, and drive data-driven improvements, always required to respond to market changes.
Future Outlook
Demand is on an increasing trend with the expansion of the EC market. As the utilization of AI and sophistication of cross-border EC advance, the importance of data analysis skills and global marketing skills will grow.
Personality Traits
Able to respond flexibly / Analytical mindset / Has coordination skills / Strong sense of responsibility / Values new ideas and ingenuity
Work Style
Cross-functional Projects / Flexitime / Office Work / Remote
Career Path
EC Operation Assistant → EC Planning Staff → EC Manager → Web Marketing Staff → Marketing Manager → Digital Marketing Director
Required Skills
Data Analysis / EC Site Management / Excel (Advanced) / Marketing Knowledge / Web Analytics
Recommended Skills
Basic HTML/CSS Knowledge / English Document Reading / Project Management / SEO/SEM / SNS Marketing
Aptitudes (Strengths Preferred)
| Item | Description |
|---|---|
| Adaptability | To quickly respond to changes in the market environment. |
| Analytical & Logical Thinking | To analyze sales data and market trends and apply them to planning. |
| Communication Skills | Due to frequent coordination between departments and with external parties. |
| Creativity & Ideation | To create attractive plans. |
| Numerical & Quantitative Analysis | Because mathematical analysis necessary for sales forecasting and KPI management is required. |
| Planning & Organization | Because it is necessary to plan and manage multiple projects. |
Aptitudes (Weaknesses Acceptable)
| Item | Description |
|---|---|
| Physical Stamina & Endurance | Mainly desk work. |
Related Qualifications
- IT Passport
- MOS (Excel)
- Marketing Business Practical Certification
- Web Analyst
Aliases
- EC Planning Clerk
- Online Commerce Planning Staff
- Online Shop Planning Staff
Related Jobs
- EC Site Operation Manager
- Marketing Staff
- Product Planner
- Sales Clerk
- Web Marketer