Merchandiser
まーちゃんだいざー
Industry & Occupation
Classification
Summary
A profession that maximizes sales and profits through optimizing product assortment, pricing and promotion planning, and inventory management.
Description
Merchandisers analyze market trends, customer needs, and competitive landscapes to plan and implement optimal product assortments, pricing, and promotional measures. They manage inventory levels and shelf allocation plans while collaborating with suppliers, stores, and sales departments to achieve sales and profit targets. They also measure promotional effectiveness, manage KPIs, and reflect insights from best-seller and slow-moving inventory analyses into future strategies.
Future Outlook
Demand is increasing due to EC market expansion and the adoption of data-driven marketing. Business efficiency improvements via AI and BI tools are expected.
Personality Traits
Adaptable / Analytical mindset / Cooperative / Good with numbers / Strong sense of responsibility
Work Style
Department Rotation / Flexitime / Office-based / Remote Hybrid
Career Path
Junior Merchandiser → Senior Merchandiser → MD Leader/Supervisor → Buying Buyer → Merchandise Department Manager → Director
Required Skills
Data Analysis / Demand Forecasting / Inventory Management & Logistics / Pricing / Shelf Allocation Planning
Recommended Skills
BI Tools / Marketing Analysis / Promotion Planning / SQL Data Extraction
Aptitudes (Strengths Preferred)
| Item | Description |
|---|---|
| Analytical & Logical Thinking | Because they deeply analyze sales data and market trends to formulate strategies. |
| Communication Skills | Because they coordinate and negotiate with multiple departments and partners to execute initiatives. |
| Numerical & Quantitative Analysis | Essential for sales and inventory data analysis and budget planning. |
| Planning & Organization | Because it is necessary to meticulously construct product strategies and promotion plans. |
Aptitudes (Weaknesses Acceptable)
| Item | Description |
|---|---|
| Physical Stamina & Endurance | Primarily desk work with low physical demands. |
Related Qualifications
- Salesperson (Retail Marketing Certification)
Aliases
- MD
- Merchandising Staff
- Product Planning Staff
Related Jobs
- Buyer
- Product Planner
- Sales Planning
- Sales Promotion Staff
- Store Manager