Planning Clerk (Department Store)
きかくがかりじむいん（ひゃっかてん）
Industry & Occupation
Classification
Summary
A clerical position in a department store that involves planning and coordinating sales promotions, sales floor displays, and events to attract customers and boost sales.
Description
Planning clerks (department stores) work on sales promotions and customer attraction within department stores by setting sales floor themes, creating displays, planning events, and producing promotional materials. They analyze sales data and customer trends, collaborate with team members, related departments, and external vendors to develop plans. They handle a wide range of tasks including budget management, schedule adjustments, and post-implementation effectiveness measurement, contributing to the enhancement of the department store's brand value and sales.
Future Outlook
With the expansion of the e-commerce market, planning skills to differentiate physical stores are becoming even more important. New skills are required for OMO initiatives that integrate digital and physical experiences.
Personality Traits
Work Style
Career Path
Planning Assistant → Planning Officer → Senior Planning Staff → Sales Promotion Department Leader → Sales Floor Manager
Required Skills
Budget Management / Communication Skills (Internal/External Coordination) / Excel (Advanced) / Office Software (Planning Documents) / Sales Analysis
Recommended Skills
Basic Marketing Knowledge / Event Management / Graphic Design / Negotiation Skills
Aptitudes (Strengths Preferred)
| Item | Description |
|---|---|
| Attention to Detail & Accuracy | Because accuracy in budgets, contract details, and promotional materials directly impacts results. |
| Communication Skills | To promote planning by coordinating with internal and external stakeholders. |
| Creativity & Ideation | Because new ideas are required for sales floor displays and event planning. |
| Planning & Organization | Because accurate budget and schedule management, as well as various adjustments, are necessary. |
Aptitudes (Weaknesses Acceptable)
| Item | Description |
|---|---|
| Physical Stamina & Endurance | Mainly desk work, so physical demands are low. |
Related Qualifications
- MOS (Excel)
- Salesperson Certification
Aliases
- Sales Floor Planning Staff
- Sales Promotion Planning Clerk
Related Jobs
- Buyer
- Marketing Assistant
- Product Planner
- Sales Promotion Staff