Food and Beverage Route Sales Representative
いんしょくりょうひんルートえいぎょういん
Industry & Occupation
Classification
- Major : Sales and Marketing Occupations
- Middle : Sales Representative Occupations
- Minor : Food and Beverage Sales Representatives
Summary
Professionals employed by food and beverage manufacturers or wholesalers who regularly visit retail stores and restaurants along predetermined sales routes to manage orders, inventory, propose products, and conduct promotional activities.
Description
Food and beverage route sales representatives are employed by wholesalers or manufacturers and regularly visit existing customers such as retail stores and restaurants within their assigned area. They primarily handle order management, check inventory and display shelves, install promotional materials, conduct sampling events, perform sales analysis, and deliver products as needed. They build trust-based relationships with customers to maintain and expand ongoing transactions, and also support new product introductions and campaign proposals.
Future Outlook
While the spread of EC sites and digital ordering systems will improve operational efficiency, the importance of building trust through face-to-face sales remains high. Demand is expected to increase for personnel who can adapt to digital business processes and sales staff with a marketing perspective.
Personality Traits
Patient / Self-motivated / Sociable / Strong sense of responsibility
Work Style
Company car provided / Direct to/from work allowed / Quotas required / Weekends off
Career Path
Chief Sales → Area Manager → Sales Office Manager → Sales Department Manager → Sales Planning and Marketing
Required Skills
Customer Proposal Skills / Inventory Management / Negotiation Skills / Order Processing / Ordinary Automobile Driving
Recommended Skills
Basic PC Operation / Forklift Driving / Merchandising Design / Sales Analysis / Sales Promotion Planning
Aptitudes (Strengths Preferred)
| Item | Description |
|---|---|
| Attention to Detail & Accuracy | To prevent order mistakes and expiration date management errors. |
| Communication Skills | Because building trust and negotiation with clients are main duties. |
| Physical Stamina & Endurance | Because it involves long hours of driving and loading/unloading work. |
| Planning & Organization | Efficient visit routes and schedule management are essential. |
Aptitudes (Weaknesses Acceptable)
| Item | Description |
|---|---|
| Creativity & Ideation | Because promotional planning is often led by headquarters. |
Related Qualifications
- Forklift Operator Training Course
- Nissho Sales Professional
- Ordinary Motor Vehicle License
Aliases
- Route Sales
Related Jobs
- Field Salesperson
- Manufacturer Salesperson
- Wholesale Salesperson