Decorator (Department Store)
そうしょくがかり(ひゃっかてん)
Industry & Occupation
Classification
- Major : Professional Occupations in Legal, Business, Cultural and Artistic Fields
- Middle : Designers
- Minor : Other Designers
Summary
A profession that designs, produces, and installs decorations such as department store sales floors and window displays, responsible for visual presentations that enhance customer purchasing desire.
Description
Department Store Decorator is a profession responsible for the design, production, and installation of department store sales floors, show windows, and in-store displays. Based on brand concepts, seasonal factors, and promotional plans, they handle everything from layout design to procuring modeling and decoration materials, on-site setup and adjustments, and maintenance. To realize visual presentations that boost customer purchasing desire, they utilize design tools, crafting techniques, and color knowledge while collaborating with sales departments and VMD teams.
Future Outlook
Demand will remain stable as long as emphasis on store visuals continues. With the introduction of digital signage and 3D display technologies, acquiring IT skills and digital design will become important.
Personality Traits
Attentive to details / Cooperative / Creative / Flexible in response
Work Style
Career Path
Junior Decorator → Senior Decorator → VMD Manager → Creative Director
Required Skills
Adobe Creative Suite (Basic operation) / Color coordination / Decoration production / Display coordination / Layout design
Recommended Skills
3DCG software / CAD basics / English document reading / Trend research
Aptitudes (Strengths Preferred)
| Item | Description |
|---|---|
| Attention to Detail & Accuracy | Because the finish of details determines the quality of the decoration. |
| Creativity & Ideation | Because original decoration ideas are required. |
| Physical Stamina & Endurance | Because installation work requires physical strength. |
| Planning & Organization | Because display preparation and planning aligned with themes are required. |
Aptitudes (Weaknesses Acceptable)
| Item | Description |
|---|---|
| Numerical & Quantitative Analysis | Only to the extent of dimension calculations and quantity estimation; advanced mathematical skills are not required. |
Related Qualifications
- Color Certification Level 2
- Color Certification Level 3
Aliases
- Display staff
Related Jobs
- VMD Designer
- Window Display Designer