Cooking Lady (Kitchen Utensil Promotion)
くっきんぐれでぃー
Industry & Occupation
Classification
- Major : Sales and Marketing Occupations
- Middle : Sales Clerks
- Minor : Product Demonstrators
Summary
A sales position that conveys the usability and appeal of products through cooking demonstrations using kitchen utensils to promote sales.
Description
A Cooking Lady is a specialist who performs product demonstrations using kitchen utensils at department stores, mass retailers, and event venues. By actually cooking while introducing usage methods and convenient features, and conveying the product's added value through tastings and arrangement recipes, they stimulate purchasing desire. In addition to customer service skills and cooking techniques, communication skills and presentation abilities to respond immediately to customers' questions are required. Long hours of standing work and sustained enthusiasm are also necessary.
Future Outlook
Although the form of product demonstrations is changing with the expansion of e-commerce sales, due to the advantage of being able to actually touch and experience products, demand is expected to remain stable with the growth of the kitchenware market.
Personality Traits
Cheerful Personality / Excellent Communication Skills / Good at Speaking in Front of People / Has a Positive Mindset
Work Style
Department Store / Event Travel Available / Shift Work
Career Path
Product Demonstration Staff → Chief Demonstrator → Sales Promotion Planner → Marketing Staff
Required Skills
Basic Food Hygiene Knowledge / Cooking Demonstration Skills / Customer Service and Sales Skills / Kitchen Utensil Operation
Recommended Skills
Communication Skills (English Customer Service) / Presentation Skills / Product Analysis / Recipe Development
Aptitudes (Strengths Preferred)
| Item | Description |
|---|---|
| Communication Skills | To accurately convey the product's appeal to store visitors. |
| Physical Stamina & Endurance | Because they perform demos standing for long periods. |
Aptitudes (Weaknesses Acceptable)
| Item | Description |
|---|---|
| Analytical & Logical Thinking | Because practical skills are emphasized more than logical analysis in product demonstrations. |
| Numerical & Quantitative Analysis | Because it is less emphasized than sales statistics analysis. |
Aliases
- Kitchen Demonstrator
- Kitchen Utensil Demonstrator
Related Jobs
- Demonstrator
- Product Demonstrator
- Salesperson