Promotion Staff (Broadcast Promotion Business)
ふきゅういん（せんでんほうそうぎょう）
Industry & Occupation
Classification
- Major : Service Occupations
- Middle : Other Service Occupations
- Minor : Advertising Promoters
Summary
A job that uses vehicles equipped with microphones or speakers to patrol streets and local areas, performing promotional broadcasts for products, services, and public information.
Description
Promotion Staff (Broadcast Promotion Business) operate vehicles equipped with microphones and speakers to patrol designated areas, handling the task of conveying via audio the products and services, event information, etc., requested by companies or government offices. They confirm scripts suited to the broadcast content, operate equipment, plan routes, perform broadcasts while driving, and engage in communication with local residents. The job requires long hours of outdoor driving and addressing an unspecified number of people, while carrying out duties in compliance with traffic laws and broadcasting regulations.
Future Outlook
Although demand is somewhat declining due to the rise of digital advertising, steady demand is expected to continue in fields such as local community promotions and government/election announcements.
Personality Traits
Bright and Energetic / Enjoys Communication / Proactive / Strong Sense of Responsibility
Work Style
Dispatch Contract Employee / Night Shifts / On-Site Work / Self-Employment Possible
Career Path
Assistant Promotion Staff → Promotion Staff → Senior Promotion Staff → Advertising Sales → Promotion Planning Staff
Required Skills
Announcing Skills / Driving Skills (Ordinary Automobile) / PA Equipment Operation / Route Planning
Recommended Skills
Basic Advertising Knowledge / Customer Service Skills / Simple Maintenance / Traffic Regulations Knowledge
Aptitudes (Strengths Preferred)
| Item | Description |
|---|---|
| Adaptability | Because it is necessary to respond flexibly to weather and traffic conditions. |
| Communication Skills | Because the ability to clearly communicate to an unspecified number of people is essential. |
| Physical Stamina & Endurance | Because physical stamina is needed to sustain long hours of driving and outdoor work. |
Aptitudes (Weaknesses Acceptable)
| Item | Description |
|---|---|
| Analytical & Logical Thinking | Because complex analysis or logical thinking is hardly required. |
| Learning Agility & Knowledge Acquisition | Because acquisition of specialized knowledge is minimal. |
| Numerical & Quantitative Analysis | Because mathematical analysis is hardly necessary. |
Related Qualifications
- Large Special Motor Vehicle License
- Ordinary Motor Vehicle License
Aliases
- Outdoor Broadcast Staff
- Sound Truck Announcer
Related Jobs
- Advertising Sales
- Sales Promoter
- Street Salesperson